CRAN is a project I made in my Packaging and Product Design and Interactive Design classes in Spring, 2025. 

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CRAN is a cranberry juice brand primarily targeting women between the ages of 18 and 35 who enjoy aesthetically pleasing design, hanging with friends on a Friday night or Sunday morning, and want to drink something tart and refreshing while not diving into alcohol. It originally began as an upscale cranberry juice, and I then added the aspect of the brand being an alternative to alcohol, including mocktail recipes on the website as well as the slogan, "Fun doesn't need a twist; Just Cran It." 

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For developing these designs, I used Adobe Dimensions for the mockups, Adobe Photoshop for touch-ups and add-ins, Adobe Illustrator for the packaging and logo, and Wix for the website development—almost all product shots on the website where made in Dimensions.